kimbermccafferty

I am a proactive professional with over 15 years of media experience coupled with Corporate Communications. From Reporting, Directing, Producing, to Hosting I went on to own my own PR Agency and work closely with select clients to leverage media contacts and create the best impression for customers and/or clients to base their decision upon in a competitive marketplace. Though still taking part in the TV world where my career began and maintaining credibility, I have also been working in the private sector for nearly a decade with a focus on internal and external communications. Having been a journalist for a substantial amount of time in my career, I am a published writer lending way to streamlining and auditing company’s information from within to translate a culture that all corporations seek to sustain: we say what we do and we do what we say; all the way around. I take lead creatively in Marketing, Advertising, and PR. I believe in keeping it simple, people don’t buy what they don’t understand. I am SEO savvy and have even lead in the tasks of Business Process Management to Business Re-engineering Management, to identify company’s inefficiencies and create processes in order to maximize on the bottom-line-ROI.